Rick Rubin

“What remains scarce is a point of view somebody could disagree with, which is roughly what Rick Rubin has spent four decades demonstrating in a business where technical skill was never the constraint.”

“Something that Rick Rubin actually talks a lot about is around the similarities between like magic and music.”

“Iconic hip-hop label co-founded by Rick Rubin in his NYU dorm room”

“Rubin built a 40-year career not on musical ability but on the discipline of editing down to essence.”

“If you go listen to, like, what Rick Rubin says, what the great comedians say, it's all about noticing.”

“One of my favorite things to do when I visit him is to just sit and play songs. And I've never heard most of the songs he plays me and he hasn't heard most of the songs that I play for him.”

“I invited Jack Clark onto the Tetragrammaton podcast. And I had just finished the book. And after the podcast, I said, I wrote this book. Do you want to check it out? And he looked at it and he said, hmm, I feel like there's a way we could do something with this, build it into a website...”

“One of the things that Mark and I used to do a lot in the early days was basically try and convince the entrepreneur to do what we wanted. And then if they did that, we would not invest because they didn't — they want to tack over to the market and that's false...”

“The AI doesn't have a point of view, right? Its point of view is what you tell it the point of view is to be. So you can have a script, a great script for film, and you give it to five great directors and you'll get five very different movies...”

“The Anthropic people said, could you give us a list of prompts to create the art? And I said, I think the art would be best created using the text of the book to create the art.”

“The best way to serve your audience is to ignore them completely.”