Rohan Oza

Rohan Oza is an American businessman and investor who is the co-founder and managing partner of CAVU Consumer Partners, a specialist investment firm focused on consumer brands in the better-for-you category. He is best known for building and scaling major beverage brands including Vitaminwater, Smartwater, Vita Coco, and Bai Brands, and for brokering celebrity equity partnerships with figures such as 50 Cent and Jennifer Aniston. He served as a recurring guest investor on ABC's Shark Tank from 2017 to 2020, where he invested in Mother Beverage, later rebranded as Poppi, which was acquired by PepsiCo in 2025 for $1.95 billion.