Asha Sharma
Asha Sharma is the Executive Vice President and CEO of Xbox, Microsoft's gaming division, a role she assumed on February 23, 2026, succeeding Phil Spencer. Born in 1989 and raised in Racine, Wisconsin, she holds a business degree from the University of Minnesota and previously served as President of Microsoft's CoreAI product organization. Prior to returning to Microsoft in 2024, she was Chief Operating Officer at Instacart and a Vice President at Meta overseeing Messenger and Instagram Direct. She is best known for being appointed to lead Xbox despite having no prior professional experience in the video game industry, where she has focused on organizational restructuring, Game Pass pricing changes, and recommitting to core Xbox fans.
“New CEO Asha Sharma tries to reset a gaming business she told employees is 'not healthy' after years of heavy spending and weak margins.”
AI-extracted from podcast / newsletter / paper summaries. May contain errors.