Novak Djokovic
Novak Djokovic is a professional tennis player widely regarded as one of the greatest in the sport's history, having won a record 24 Grand Slam singles titles and spent an all-time record 428 weeks ranked World No. 1. In June 2026, he joined the global investment firm General Atlantic as a Global Strategic Advisor, working with the firm's leadership, portfolio companies, and investors. He is also an entrepreneur and investor in the health and wellness sector, having co-founded the supplement company SILA and the snack food company Cob Foods. He continues to compete professionally at age 39, with his sights set on further Grand Slam titles at Wimbledon.
“General Atlantic hired tennis player Novak Djokovic as a global strategic adviser.”
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