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HOME/AARON HARRIS/Why Raise Venture Capital
NEWS
// NEWSLETTER ISSUE
AARON HARRIS

Why Raise Venture Capital

DATE September 28, 2026SOURCE AARON HARRISPARTICIPANTS AARON HARRIS
In this episode
// SUMMARY

1. Key Themes

Fundraising is a tool, not a trophy — and confusing the two is dangerous

The article's core argument is that the venture industry mistakenly celebrates fundraising as an achievement in itself, which warps founder incentives toward capital destruction rather than value creation.

"But a fundraise is not a trophy. It's a tool, and founders who confuse the two develop a specific and fatal skill: the founders who most believe fundraising is the goal, and who get great at it, become the best in the world at incinerating money."

There is exactly one legitimate reason to raise capital

Harris reduces the fundraising decision to a single test: is capital the actual constraint on growth?

"There is exactly one good reason to raise money: capital is the fundamental limit on your growth... In every version, there is growth sitting on the other side of money, and money is the thing needed to unlock that growth."

Terminal value, not round size, is the only metric that matters

The piece reframes success away from raise announcements toward end-state company value.

"Yet the only thing that should actually matter is terminal value: what the company is worth at the end of your story."

Raising "because the market is hot" or to time the macro cycle is a trap

Harris points to the 2021 vintage as a cautionary tale of capital raised opportunistically rather than out of necessity, leaving companies stuck with unsustainable valuations.

"There was an entire cohort of companies that raised massive rounds in 2021 just because they could. Many of those startups are now zombie businesses with enormous piles of slowly burning cash, shackled to valuations they'll never justify."

2. Contrarian Perspectives

Trying to "starve out" competitors by hoarding capital from top investors often backfires

The conventional wisdom is that locking up the best investors denies resources to rivals; Harris argues this actually signals the category and invites new capital in.

"Yet in practice there is always more capital available to good founders doing good things. When you vacuum up a huge round every investor who didn't participate starts hunting for your competitor because now the category looks hot. Congrats, you have personally catalyzed your rival's fundraise."

Raising extra now to "hedge" against a future downturn is a fantasy, not prudence

Many founders and boards treat pre-emptive raising as smart risk management; Harris frames it as an unfounded belief in macro-timing ability.

"A related fantasy is raising extra now to hedge against a future downturn. This assumes you can time macro cycles. You can't. Nobody can. If you could, you should run a hedge fund."

Raising because a competitor raised is usually a category error, unless it reveals a real constraint

Rather than treating competitor fundraises as a straightforward trigger to raise, Harris says the instinct is mostly wrong — but flags the narrow legitimate case (enterprise sales lost on survival doubts) as actually just a restatement of the one true rule.

"Yet customers don't buy products because of funding announcements, they buy the best thing... notice it's a legitimate reason to fundraise precisely because it collapses back into the one good reason: money is your barrier to growth."

3. Companies Identified

No specific named companies are discussed as case studies; the article references an anonymized cohort:

  • "An entire cohort of companies that raised massive rounds in 2021" — Description: unnamed startups that raised at peak valuations during the 2021 boom. Why mentioned: used as a cautionary example of raising for the wrong reasons (market timing/hype). Quote: "Many of those startups are now zombie businesses with enormous piles of slowly burning cash, shackled to valuations they'll never justify."

4. People Identified

Aaron Harris — Author of the newsletter and writer of a book-length guide on fundraising in the current venture landscape. Mentioned as the source of this framework on capital raising.

"This is the third chapter in a book-length guide I'm writing about how to raise capital in a vastly different venture landscape."

5. Operating Insights

  • Stress-test your fundraising rationale against a single question: is capital literally the bottleneck to growth (headcount you can't afford, compute, inventory, salary competition from frontier labs)? If not, don't raise.

"You need to hire people you can't currently afford. You need to pay higher salaries because a frontier lab keeps poaching your best engineers. You need GPUs, or inventory, or robots, or Meta ads."

  • Don't raise to fix a stalled business — it compounds the problem by adding investor scrutiny without solving the underlying issue.

"Raising money because growth has stalled and a round feels like a rallying milestone is a terrible idea. It won't fix the business, in fact it will only further distract you. It just adds investors to the list of people watching it stall."

  • Discount insider/investor pressure to raise unless it independently satisfies the capital-constraint test — insiders often want markups, and new investors always want in.

"New investors will always tell you raising is a great idea because they'd like a piece of your business. If their advice happens to coincide with a genuine capital constraint on growth, wonderful! Otherwise, stay the course."

6. Overlooked Insights

  • The real cost of fundraising is understated in most founder calculus — it's not just dilution but a massive time tax and loss of control, which should raise the bar for justifying any raise at all.

"Fundraising is costly. It takes a huge amount of founder time and, if successful, dilutes your equity and control."

  • The zombie-company dynamic is structurally locked-in, not just a valuation problem — both management and investors are trapped by incentives that prevent an orderly resolution.

"The executive team can't walk away because of the promises made and the investors have no incentive to admit defeat."