Similarweb

“SparkToro... put US zero-click searches at 68.01%... Datos... published a figure of 22.4% for March 2026 and reported it falling. Same country, same quarter, a gap of roughly three times and every strategy deck in circulation quoting whichever number flatters the argument.”

“AI Mode visits (U.S. desktop & mobile web) grew from roughly 120M visits at launch (mid-2025) to approximately 280M by May 2026, per Similarweb data.”

“Source: Shashank A. Pandey, using Semrush and Similarweb data.”