Herbert A. Simon

Herbert A. Simon was an American scholar whose work spanned computer science, economics, and cognitive psychology. He served as the Richard King Mellon University Professor of Computer Science and Psychology at Carnegie Mellon University from 1966 until his death in 2001. He is best known for his theories of bounded rationality and satisficing, his pioneering research into decision-making processes within economic organizations, and his role as a founder of the field of artificial intelligence. He received both the ACM Turing Award in 1975 and the Nobel Memorial Prize in Economic Sciences in 1978.