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HOME/99D/Be dumb. Waste Money. Win.
NEWS
// NEWSLETTER ISSUE
99D

Be dumb. Waste Money. Win.

DATE September 11, 2026SOURCE 99DPARTICIPANTS YONI RECHTMAN
In this episode
// SUMMARY

1. Key Themes

Venture capital's asymmetric structure demands intentional "dumb" risk-taking

Startups are funded with expensive, loss-tolerant venture capital precisely because they need to pursue high-variance bets that no rational, self-preserving business would attempt. The author argues this capital source itself dictates behavior.

"We don't just have a tolerance for failure overall (an investment may go to zero) but also at the dollar level (each dollar you spend may individually go to zero)." "Our capital is really expensive, and you can only justify spending it if you are taking on idiosyncratic, asymmetric bets."

Out-of-distribution moves are indistinguishable from stupidity until they work

The framing of "dumb" actions is really a description of unconventional, high-variance strategy that only looks smart in hindsight.

"Going out of distribution looks smart if it works and dumb if it doesn't (and dumb at the onset either way)." "Those things are often globally irrational and locally necessary."

Startups should be judged as bets/narratives, not conventionally-run businesses

Because the "default" outcome is failure, founders shouldn't optimize for business-school best practices that assume survival and stability.

"You can't run your startup in the business school optimal way to run a company because by any real measure it is not a company, it is a story and a basket of bets about the future." "A business with something to lose and little to prove should never do dumb shit. A default dead startup fighting gravity and entropy must actively seek out dumber, bigger bets - at least at the margins."

Founder/investor mental health and information hygiene as an emerging concern

Beyond capital allocation, the author flags "cognitive hygiene" as a real operating risk in the current hype/news cycle.

"It is increasingly important to have an actively maintained cognitive security and cognitive hygiene. Because the meme cycle and the feverish breaking news coming out of startup land right now will truly break your brain."


2. Contrarian Perspectives

  • "Wasting money" is not waste — it's the point of venture capital. Most financial and operational discipline advice tells founders to conserve cash and avoid low-ROI spending. The author inverts this: refusing to burn money on high-risk, seemingly irrational bets is actually a failure to use venture capital as intended.

"Waste more money. That's what it's for." "You should 1) be willing to lose money on experiments and if you don't you're not experimenting rapidly/aggressively enough and 2) be willing to do things which other people can't/won't."

  • Specific "irrational" tactics are reframed as potentially genius, not reckless. The author lists conventionally "stupid" behaviors — giving away product for free, cringe-posting, overpaying for acquisitions, over-servicing small contracts — as legitimate strategic options rather than red flags.

"It is stupid to give away products for free or price at a discount/loss... it is stupid to schizo- or cringe-post (which is spending credibility instead of dollars as currency)... it is stupid to buy companies for their data or reach... it is stupid to spend hundreds of hours on services for a small contract." "All of this is stupid but may be necessary and prove genius if it has a sufficiently high pay off that ultimately does pay off."


3. Companies Identified

  • Dia — AI/browser company (implied), mentioned as a case study of aggressive, unconventional hiring/marketing tactics.

    • Why mentioned: Cited as an example of the "spend credibility/attention aggressively" behavior discussed in the piece.
    • Quote: "I saw a job posting for a slop cannon in the wild at Dia. I expect both of those will keep happening."
  • Slow Ventures — Venture capital fund (~$325M) where the author is a partner.

    • Why mentioned: Author's firm/context for his investment thesis.
    • Quote: "I'm a partner at Slow Ventures, where I lead pre/seed rounds from a ≈$325M fund."
  • Euclid Ventures — VC firm.

    • Why mentioned: Author had an extended conversation with them about vertical software business models, signaling a thesis area to watch.
    • Quote: "I talked to Euclid Ventures at some length about the future of (vertical) software business models. I'm very bullish here; expect more longform writing from me on this."

4. People Identified

  • Charles Hudson — Podcast host of The Learning Corner.

    • Why mentioned: Discussed the author's "What Capital Wants" concept in depth on his podcast.
    • Quote: "Charles Hudson went into more detail on What Capital Wants on his podcast The Learning Corner."
  • Mercedes Bent — Investor/writer.

    • Why mentioned: Referenced the author's "What Capital Wants" concept on her Substack.
  • Alex Konrad — Journalist (Upstarts).

    • Why mentioned: Interviewed the author on founder/investor mental health and information overload.
    • Quote: "It is increasingly important to have an actively maintained cognitive security and cognitive hygiene."
  • Nikunj Kothari — Commentator/writer.

    • Why mentioned: Credited the author with being early to the concept of "legibility to capital."
  • Garry Tan — Investor (Y Combinator).

    • Why mentioned: Public disagreement/exchange with the author over a copied version of his "Four Jobs" framework.
    • Quote: "Garry Tan and I got into it again over a stolen/badly copied version of The Four Jobs."
  • Angele — Team member at the author's fund.

    • Why mentioned: Recognized for pushing the firm's thinking into robotics, energy, and maritime opportunities.
    • Quote: "She came here straight from undergrad and did exceptional work to push our thinking and pull us toward opportunities in robotics, energy, and maritime."
  • Nat Levy Westhead — Writer, author of "The Financialization of Compute."

    • Why mentioned: Recommended reading by the author.
    • Quote: "Glad to see him sharing more/more frequently."

5. Operating Insights

  • Treat experimentation budgets as expected losses, not efficiency metrics. If none of your bets are failing, you're likely not taking enough risk to generate an outsized outcome: "if you don't [lose money on experiments] you're not experimenting rapidly/aggressively enough."
  • Deliberately pursue "illegible" or reputationally risky tactics at the margin (free/underpriced product, aggressive content, unusual M&A, over-servicing small accounts) as a deliberate strategy for generating asymmetric outcomes — not as accidental missteps.
  • Manage your information diet as an operating discipline. Founders and investors should actively curb exposure to hype/news cycles to preserve decision-making quality, per the "cognitive hygiene" framing.

6. Overlooked Insights

  • The throwaway reference to a "slop cannon" job posting at Dia hints at a broader emerging trend: startups formally hiring for AI-generated content/marketing volume as a deliberate growth tactic, not just an ad hoc practice — worth watching as a signal of how companies are institutionalizing "attention-spending" strategies.
  • The mention of ongoing conflict with Garry Tan over "The Four Jobs" being copied suggests intellectual frameworks/content in the VC blogosphere are increasingly being repurposed without attribution — a minor but telling signal about IP norms and influence-signaling among investors.